mBLAST's Web-Based Awards Management System to be Used for the FOLIO: Show, FAME and Ex Awards

Red 7 Media (R7M), the world's largest publisher of event and trade show information, has selected mBLAST's Awards Management Solution to manage its annual awards programs. Red 7's awards portfolio include the esteemed Eddie & Ozzie Awards, presented by FOLIO: Magazine, as well as FOLIO:'s FAME Awards and the Ex Awards from Event Marketer Magazine.

mBLAST is providing a complete web-based awards management solution for the awards, handling both the nomination and judging processes. Entrants are nominated using mBLAST's online web software. All product and company information is captured online, eliminating paper submissions, faxes, and multiple emails.

Similarly, the judges for the awards review all nominations online from their own laptops, desktops or cell phones, wherever in the world they're located. mBLAST consolidates the entire flow of information between vendors and the judges into a single online workflow.

The Eddies and Ozzies are presented at the annual FOLIO: Show, the industry's most prestigious show for publishers. Awards are presented in more than 30 categories. The FAME Awards are presented annually, recognizing the best consumer, business-to-business, association and regional magazine events, including conferences, non-profit events or customer events. Awards are presented in twelve categories. Event Marketer Magazine's Ex Awards are the event industry's greatest symbol of recognition. Three levels of winner are selected in each of 20 categories. They are presented at an annual awards gala.

"We are very pleased that mBLAST has been selected to manage Red 7's prestigious industry awards," said Danny Briere, president and CEO of mBLAST. "mBLAST's scaleable, web-based, easy-to-use platform meant that even with these awards' extensive number of categories and global location of judges, the process still went quickly and efficiently."

About Red 7 Media
Red 7 Media publishes business magazines and produces executive conferences and trade shows in the marketing and media industries. The privately-held company, founded in 2002, is headquartered in Norwalk, CT, with offices in New York City and College Park, MD. The company's primary publications include Event Marketer, Event Design, EXPO and Agenda in the marketing field; and FOLIO: and Circulation Management in the media sector. In addition, the company produces high-level executive conferences, including the Experiential Marketing Summit, The FOLIO: Show, Agenda Xpo, the Circulation Management Expo, among others.

About mBLAST
mBLAST is the leader in Media and Marketing Relationship Management (MMRM), providing Web-based solutions to automate the exchange of information and strengthen the relationships between corporate marketing departments, the PR firms that represent them, and the industry Influencers such as Publications, Analyst Firms, Events / Awards Organizers, Associations, Bloggers, freelance journalists, and others. mBLAST has more than 70 modules and users in more than 5,000 organizations across more than 60 countries. To learn more, visit www.mblast.com.